You need several things to succeed in business. Personality wise, you need to be organized, driven, and able to set goals and get them done. You need to have vision—what the business will look like in so many years, how you want it. You must be motivated and uplifting in order to accomplish. And you need to have some know-how.

Over the last nine months I have learned a lot about business, from my school course and real life. I have learned skills like marketing, building websites, dealing with people, and so much more from school. And since I was fourteen I have worked at a small business in my town. This has given me a great opportunity to see a small business in action, to be a part, but also to learn valuable skills in dealing with people, solving problems, dealing with stress and time restrictions, getting stuff done well, and also the reward: your pay.

Also, my sister has her own business Continue reading

Joyner’s Irresistible Offer

Mark Joyner’s book “The Irresistible Offer” outlines what he thinks is an irresistible offer in advertising and how to make one. He defines the irresistible offer as “…an identity-building offer central to a product, service, or company where the believable return on investment is communicated so clearly and efficiently that it’s immediately apparent you’d have to be a fool to pass it up.” And, the offer has to have three main rules, or it doesn’t work: believability, a high ROI (return-on-investment) offer and a touchstone.

The return on investment (ROI) is very important, and in an ad it does help sell. Joyner gives the example of Domino’s pizza: “30-minutes….or less……or it’s free.” If the pizza wasn’t delivered in 30 minutes, you didn’t have to pay. That’s a good offer. You don’t have to risk anything. When the risk is Continue reading


Why would you want to apprentice yourself to somebody or, why would you want to accept an apprentice? Back since time immemorial, there has been the master and his apprentice. Many times we think of an apprentice like those blacksmith apprentice boys, back in 18th century America. But, of course, there have been and are apprentices in all fields and areas of work. From blacksmith to farmer to engineer to entrepreneur, there is a reason why an apprenticeship is a good idea. That reason is obvious: apprenticeship offers a hands-on opportunity to learn that trade/job and get advice from an expert from that field.

Most everybody, without realizing it, has had or is having an apprenticeship. For example, perhaps your parents have a business or your uncle and somebody you know. You work for them or you help them out or you hang out with them. You are learning the ropes of that business. Continue reading

Disagreeing With Style

Our natural instinct is to argue when we disagree with someone. We want to be right. We want to make sure that they know they’re wrong and we’re right. We want to have credit for being right. But, in a world where everyone’s out for their own interests, we’ll be arguing 24/7 for the rest of our lives if we think of it that way.

One of the biggest points from Dale Carnegie’s book, How to Win Friends and Influence People, is that we should not argue. Never argue. Obviously, when you’re debating someone you are arguing, but you still don’t say all the time, “No. You’re wrong. I got the right idea…….”

Not saying that the other person is wrong is the biggest step towards influencing someone towards your way of thinking. This is because you have not immediately put the other person on the defensive. You are open to their ideas, even if you don’t agree with them. Continue reading

If You’re Wrong, Admit It Quickly

“What would be the most difficult technique in this book so far for you to learn how to do well? Why?”

One of the best books I have read so far for this course is Dale Carnegie’s How to Win Friends and Influence People. It is all about……well, the title says it all. There are so many techniques, pretty much all of which I would like to implement in my life. However, many of these techniques do not apply to me, yet—such as those that have to do with being a business manager, owner of a company, etc….  I have picked four techniques that I think I can implicate in my life, right now.

  1. If you’re wrong, admit it quickly and emphatically.
  2. The only way to get the best of an argument is to avoid it.
  3. Show respect for other people’s interests and wants—never say “you’re wrong”.
  4. Remember that a person’s name is to that person the sweetest sound in any language.

If you’re wrong, admit it quickly and emphatically. We all have the natural tendency to become defensive when Continue reading